Anthropologie is a chain of retail stores that sells women’s apparel and accessories, home furnishings, found objects and an array of gifts and decorative items. Headquartered in Philadelphia, the company is owned by Urban Outfitters, Inc. (UOI), which also owns retail brands Urban Outfitters, Free People, Terrain, and BHLDN, and is currently under the direction of CEO David McCreight. Anthropologie’s mission is to create the “unimagined experience” for their customer.